Alibaba Group Holding Ltd (BABA.N) Company Profile
Alibaba Group Holding Limited, incorporated on June 28, 1999, is an online and mobile commerce company. The Company operates its ecosystem as a platform for third parties. The Company operates Taobao Marketplace, China’s online shopping destination, Tmall, China’s third-party platform for brands and retailers and Juhuasuan, China’s group buying marketplace. In addition to its three China retail marketplaces, the Company operates Alibaba.com, China’s global online wholesale marketplace, 1688.com, its China wholesale marketplace, and AliExpress, its global consumer marketplace, as well as provides cloud computing services. As a platform, the Company provides the fundamental technology infrastructure and marketing reach to help businesses leverage the power of the Internet to establish an online presence and conduct commerce with consumers and businesses. Effective August 01, 2014, Alibaba Investment Ltd, a unit of Alibaba Group Holding Ltd, acquired a 10.193% inte rest n Singapore Post Ltd.
The buyers and sellers discover, select and transact with each other on the Company’s platform. Third-party service providers add value to its platform through service offerings that make it easier for buyers and sellers to do business. The third-party participants in its ecosystem include a payment services provider, logistics providers, retail operational partners, marketing affiliates, independent software vendors and various professional service providers. The Company has developed policies and procedures that maintain the health and sustainability of its marketplaces, including consumer protection programs, marketplace rules, qualification standards for merchants and buyer and seller rating systems. As its ecosystem expands, new jobs are created.
Taobao Affiliate Network is powered by Alimama, its online marketing technology platform. Through this platform, sellers place marketing displays on its marketing affiliat es’ websites and mobile apps, and sellers pay a performanc! e-based marketing fee primarily based on cost-per-click (CPC), and cost-per-sale (CPS), models. Through China Smart Logistics, the Company provides real-time information to its logistics partners, including key operating metrics, such as distribution center utilization rates, route planning data and order volume forecasts. Independent software vendors (ISVs) provide software tools, as well as systems integration services to sellers.
Tmall is an online platform featuring brands and retailers with each seller having an identifiable online storefront. Users may access Tmall anytime, anywhere through the Tmall Website and the mobile apps and mobile-optimized websites provided by Taobao Marketplace and Tmall. The physical product categories on Tmall include apparel and accessories, electronics and appliances, home furnishings, home appliances, maternity and baby products. Juhuasuan is an online group buying marketplace in China. Juhuasuan offers quality products at discounted prices by aggregating demand from numerous consumers. Juhuasuan mainly does this through flash sales, which make products available at discounted prices for a limited period of time. Juhuasuan offers group buying channels featuring branded and private label products, products made to custom specifications and local services.
AliExpress is a consumer marketplace enables consumers from around the world to buy directly from wholesalers and manufacturers in China. On AliExpress, consumers have access to a variety of products. In addition to the global English-language site, AliExpress operates two local language sites in Russia and Brazil. The product categories on AliExpress.com include apparel and accessories, phones and communications products, beauty and health, computer networking, jewelry and watches. Alibaba.com is an online commerce platform. Sellers on Alibaba.com may pay for an annual Gold Supplier membership to host a premium storefront with pr oduct listings on the marketplace.
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